Typography refers to the art and practice of selecting and arranging typefaces (fonts) to communicate information effectively through visual text. Typography involves choosing fonts, font sizes, spacing, and layout to convey messages and enhance the readability and aesthetics of written content.
Typography plays a significant role in graphic design, web design, and print media. It contributes to the overall look and feel of a design and can evoke specific emotions or convey brand identity.
Proper typography ensures that text is legible and visually appealing, enhancing the user experience.