Schema Markup

What does Schema Markup mean?

Schema Markup, also known as markup or structured data markup, is a set of standardized code annotations added to web pages to provide search engines with additional context about the content. Schema Markup helps search engines understand and display content more effectively in search results.

Schema Markup uses a vocabulary of specific data types and properties to mark up elements such as articles, reviews, events, products, and more. It enhances search engine results with rich snippets, knowledge panels, and other interactive elements.

Implementing Schema Markup can improve a website's visibility and click-through rates in search results.