Color Scheme

What does Color Scheme mean?

A Color Scheme refers to a carefully selected and coordinated set of colors used in design, branding, or visual compositions. A well-planned color scheme enhances the aesthetic appeal and overall coherence of websites, marketing materials, products, and more.

Color schemes typically include primary colors, secondary colors, and accent colors. Designers choose colors based on their psychological impact, cultural associations, and compatibility. Common color schemes include monochromatic (shades of a single color), complementary (opposite colors on the color wheel), and analogous (adjacent colors on the color wheel).

Effective color schemes contribute to brand identity, user experience, and visual harmony in various creative projects.